Katelyn Brown

Water, the source of all life, and yet also the source of many deaths. Beautiful, yet destructive, and so mysterious. Land is something that we somewhat can track and take notice of, but it seems that some things that happen at sea we have absolutely no control of.

In the past 2-3 years, there have been many tragedies that have claimed the lives of many people, so many of them disappeared, and their bodies never to be found again. As humans, we need closure to the death of the loved one, so what happens when they completely disappear? How does the family completely heal, how do they move on?

One of the most tragic accidents recently in South East Asia, that claimed many lives, and the case never solved, was the disappearance of the flight MH370 which was en-route to China from Malaysia, when it mysteriously flew off the radar, assumingly plunging to the depths of the ocean, carrying with it the lives of 239 passengers and crew.

It is somewhat impossible to think that, in our world where technology has the ability to track us at all times, an aircraft can just completely disappear.

Soon after the disappearance, theories began emerging as to why this plane went missing. People used factual evidence, and pieced it together with stories that could be possible – some seemingly believable, and others completely unbelievable. Theories emerged ranging from alien abductions and terrorists attacks to suicide and military conspiracies.

While these theories may have aided in providing some answers to the family and friends of those loved ones who disappeared with MH370, it was very unhelpful to travellers who rely on these aircrafts. People began to be too afraid to fly all because of a theory that may or may not be true, but because some of theories were presented by officials, people believed them.

To answer this problem of “how much exactly should you believe?” my research led me to conspiracy theories and their conception. How do people create conspiracy theories, and how easy is it to make one of my own? And if it is as easy as my research suggested, then how much should we really believe of the ones that have emerged since MH370s disappearance. Should we really be so petrified of flying? Or was this accident a devastating one in a million chance.

The project led me to create a game, which engages the players with creating and deciphering the difference between real theories, and fake ones. There are two phases to the game, one is creating your own theory using elements provided on the cards, and the other is picking from all of the created theories, which one is the ‘official’ theory, released after the disappearance of MH370.

The deliverables:

  • A card game ‘Conceit’
  • An app version of the game ‘Conceit’
  • A poster advertising the game


Conceit – The Board/Card Game

The aim of the game is to create the most convincing end to the conspiracy read out by the first dealer. The more convincing your theory, the more points you get. The second part of the game is also to decipher which theory is the most accurate. If you guess the correct original theory, you also earn points.



Conceit – The App

The aim of the game is to complete the conspiracy theory given on the screen. Race the clock to beat other team members and earn points if playing multiplayer, or to advance to the next level on single player


The Poster

Social media infographic flyer